Kersh Media

Mobile Video

The Rise of Mobile Video Viewing

If you’ve not got mobile video in your marketing mix, we think that now’s the time to start considering it. According to the eMarketer website, mobile video viewing is growing at an extraordinary rate. For businesses and organisations it means that if you’re failing to target mobile devices,  you could find yourself missing out on a large section of your audience and potential revenue.

eMarketer predicts major growth in video viewing on mobile devices. The trend of larger screens, more powerful processors and better, faster mobile data coverage is a key reason. And of course mobile users are increasingly upgrading their old phones with video-capable smartphones.

For example,  4G  will provide superfast data connections at speeds of up to 100 megabits per second, that’s faster than most UK broadband services, especially in rural areas. The four UK network operators are already preparing their networks to add 4G capability, while the consultancy Strategy Analytics is forecasting that 275m 4G-capable smartphones will be shipped worldwide in 2013, more than tripling from 91m in 2012

eMarketer says that world wide there will be 189.6 million online shoppers, 80.9 million social gamers and 164.2 million social network users all using the mobile platform by the end of the year.

So are you thinking about mobile video?

Did You Know?

  • Tablet owners are consuming an average of 36 minutes of video each week.
  • Video views on mobile phones grew 35% last year.
  • And the length of time spent watching video on mobile devices grew 11% in the last year (22 minutes more)
  • Teens top the chart with about seven and a quarter hours while the highest age demographic are on the bottom slow with just under two hours.
  • The largest demographic however is the 25-34 age group who account for 30% of all mobile video viewers and watch the average time. In fact, 25-49 is 55% of mobile video viewers and overall they average around three hours and fifteen minutes, roughly. They’re mostly (55%) male.
  • Mobile TV will deliver more than 50 channels to a European audience of 300 million.
  • There are more than 55 million mobiles in the UK.
  • More than 2 billion video capable mobile devices worldwide.
  • There are more mobiles than TVs in the UK.
  • Most phones in the UK are now smart phones (66%) that can play video and run apps.
  • More than 30 billion apps have been downloaded from the Apple App store
  • Mobile video engages & captivates your customers.

Kersh Media – imaginative mobile video to enhance your marketing strategy

source ReelSEO & eMarketer

Mobile video builds customer loyalty and new revenue streams. Your customers are increasingly turning to mobile for information and entertainment. Are you thinking mobile?

Kersh Media produce video, apps and games. Interactive video, corporate web video, sales and marketing videos, promotional videos for websites, promotional video, business video company, company video,  corporate promotional videos, youtube video production services, low budget video production, web video production uk, business video production, viral video production, video-marketing

Kersh Media

We're based near the M25 and London. Video Production Kent, Maidstone, Sevenoaks, Tunbridge Wells, Tonbridge, Ashford, Dover, London, Canterbury, Thanet, Dartford, Surrey, Sussex, Essex

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